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Visual Activism
in the Digital Space.
Meta Paper Meta Lifestyle Magazine| Meta Citizens
Creative Director of e-ternity official
Artist at OUTPUT, China
Guest Lecturer & Alumni Mentor at Royal College of Art
Guest Lecturer at Istituto Marangoni
Guest Lecturer & Visiting Tutor at London College of Fashion
Jiang is a visual artist based in London. With a background in Graphic and Digital Fashion design, his design philosophy has always been true to sculpting a narrative. He observes the collisions between aspects of daily life, focusing on social and environmental issues. His work centers around creating digital characters, which often take strange and comedic forms. These characters are placed in virtually crafted spaces to solidify the narrative he creates to share the concepts he is portraying.
Jiang considers himself an earthling and his practice to be visual activism. Focusing on issues such as mental health, animal rights and the environment Jiang endeavors to offer an alternative digital representation of the dilemmas within these areas, to open and continue the conversation of how we can improve the way we all live on this planet as earthlings.
Climate Heroes
Shared Planet
Delusions of Grandeur
NIKE AIRMAX
Gucci
Good Game
DIGITAL WORKSHOP:
Climate Heroes with Zongbo Jiang
In this workshop, I will show you how I use digital design to create characters and environments to tell stories and illustrate these concerns. You will also have the opportunity to create your own digital character using the software ZBrush
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Introduce ZBrush
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My characters
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Sketch Ideas
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Introduce your Heroes
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Have a little break
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Start building
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Refine characters
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Add movement and bring them to life
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Share your creations
ZBrush
Connected/Manipulated highlights the influence and control a small group of people from these companies have over billions of people, particularly a younger audience and how their attention is fed back into the companies through advertising, rapidly growing them without concern of the effects on these users.
True/Fake looks further into the concept of control with the information that is shared and presented to users on these platforms. Truth becomes lost with certain information only being shown to specific groups of people and the speed of fake news spreading faster than fact and how this has been used to manipulate people’s decisions, specifically with elections.
Ignore/Delete considers how when exploring the way that we are shown information it is important to consider the things that we don’t see. ‘The Cleaners’ are the underpaid and unseen workers for social media companies who monitor and delete offensive, pornographic and subversive posts on social media sites.